Research Solutions

Dynamic Search

Dynamic Search provides a wide range of Research Solutions, both Qualitative and Quantitative, viz:

  • Banking/Financial Institution Research
  • Brand Health Studies
  • Brand Equity Tracking
  • Brainstorming and Gap Analysis Studies
  • Concept Diagnostics and Testing
  • Corporate Image Studies
  • Employee Perception Research
  • Ethnographic Studies
  • Mystery Shopping
  • Mystery Surveillance
  • New Product Development-Product Testing
  • Pack and Label Design Evaluation
  • Pre and Post Advertising Diagnostics
  • Psychographic Research
  • Shelf Impact Studies
  • Shopper Traffic Count
  • Social / Socio-political / Socio-economic Research
  • Trade and Channel Research
  • Usage and Attitudinal Probes

 

Specialised Research Tools

Dynamic Search has developed a set of specialised research tools, which span across both Qualitative and Quantitative Research services. Clients may have a specific need to study a specific segment of their target market, or choose to analyse the effect that changes in pricing would have on their product. The following tools will give clients’ brands the added advantage over competitors by enhancing their existing marketing strategy.